Teresina Showroom Opening
The official opening of the Pure Resorts Hotels & Residences offices in Teresina took place at the end of May 2014. The 205 m2 office, is located on the corner of one of Teresina’s busiest commercial streets with a prominent position giving maximum exposure to the brand. The contemporary and eye-catching design of the two-storey offices immediately made it one of the city’s landmark buildings, which has drawn attention from local residents and international visitors alike.
The official launch of the new office was attended by a large crowd of hand-picked local VIPs and politicians who have been very supportive and open to the Pure Resorts Hotels & Residences concept. There has been an enormous amount of excitement and press coverage in the run up to the opening, which saw the local mayor/governor preside over the official ribbon-cutting ceremony. On the night key media attended the event and pledged their support for the upcoming Pure Resorts Hotels & Residences openings in the region in the next five years.